New website to fit new function: On-the-ground economic development!
Butte County Economic Development Corporation continues its facelift during its 30-year birthday celebration with a NEW website set to launch in July.
"We're trying to connect the dots for folks," CEO Debra Lucero said. "If you want to live, work or visit Butte County, this site should do the trick."
BCEDC is busy working with local designer Erin Wade to complete the extensive project. "We're really combining the best of several ideas and concepts into one site," Lucero added.
She remembers when both the www.butte-edc.com and www.experiencebuttecounty.com were launched more than 10 years ago. "That's when websites cost $25,000 to develop," Lucero said. "There was a huge investment of time, money and new technology in both sites at that time."
Not only has Butte County changed, but so has the way America does business. "We're more global. We're more immediate. We're more closely connected ... and we want up-to-date information quickly," she added.
Butte County communities are highlighted on the site as are its industries. "This is a work in progress," Lucero said. "We are interviewing businesses each month, creating newsletters for blogs, audio for podcasts through our KZFR 90.1 FM Butte Views & Beyondradio program and producing other essential digital assets. We're building a local profile of who and what we are in Butte County. This takes time and resources."
The project was one aspect of an intensive three-month contract with Butte County, which will end June 30. Funding for Butte County EDC will be considered at the June 28 Board of Supervisors meeting.
Butte County Economic Development Corporation is asking for $30,000 in 2011-12 based on its current performance and $55,000 in 2012-13 - also tied to performance. County funds will be matched dollar per dollar with private, grant and other jurisdictional funding.
"Today, it takes public/private partnerships to be able to move quickly, nimbly and with effectiveness," Lucero said. "We need to literally be On-the-Ground and willing and able to help local businesses prosper."